Ramadhani, Siska, and Aryo Subarkah Eddyono. “JNE’s Cross-Media Communication Strategy to Strengthen the ‘Connecting Happiness” Brand Narrative’”. Jurnal Indonesia Sosial Sains, vol. 7, no. 7, July 2026, pp. 3247-59, doi:10.59141/jiss.v7i7.2435.