KHOIRIAH, Yelia Nova; RAHMAWAN, Ginanjar. Pengaruh Fanatisme, Packaging, Promotion, dan Product Innovation terhadap Keputusan Pembelian Produk BTS Meal Mcdonald’s di Soloraya. Jurnal Indonesia Sosial Sains, [S. l.], v. 3, n. 04, p. 601–614, 2022. DOI: 10.59141/jiss.v3i04.574. Disponível em: https://jiss.publikasiindonesia.id/index.php/jiss/article/view/574. Acesso em: 12 mar. 2026.